Contact Us

Briana Doyle

Cultural Sector Strategy Consultant

I help artists and performing arts organizations focus their marketing with clarity and purpose—so they can attract new audiences, deepen engagement, and build resilient systems for long-term success.

Email:

briana@troubadoursandvagabonds.com

Marketing challenges aren’t just about promotion.

If selling tickets feels harder than it used to—or you're facing an uphill battle to attract new audiences—you’re not alone.

I work with artists and cultural organizations that are ready to move beyond surface-level tactics and take a more strategic, connected approach to audience engagement. My approach connects the dots between programming, communications, internal alignment, and community connection.

Using a systems thinking lens and a collaborative, insight-driven process, I help teams clarify what they offer, how they communicate, and how to build lasting relationships with the people they serve.

Whether you're building momentum, navigating change, or planning for the future, I bring a calm, thoughtful, and creative approach to help you move forward with purpose.

Services include:

Strategic guidance to strengthen audience connection & resilience
Program and communications alignment
Audience engagement and outreach
Capacity building for small-to-mid-sized teams
Custom workshops and leadership support

Looking for a strategic partner who sees the big picture—and also understands your day-to-day reality?

Let’s talk.

Testimonials

Kudos to Troubadours and Vagabonds Productions for their excellent work on Hudson Day. From populating Main Road with wonderful musicians to branding the event through digital media, you managed to create a beautiful atmosphere in town that lasted all afternoon. You were a big part of the success of Hudson Day 2021.

Glen Robinson

Festival Organizer, Hudson

Briana was a real godsend during a difficult time. She stepped in calmly and took the reins of our marketing department. Thanks to her, we moved from crisis to exceeding our targets, significantly growing our customer base and improving our processes for the future. I can’t say enough good things about Briana—if you get the chance to work with her, count yourself lucky."

Andrew Chandler, Executive Director

Chester Playhouse, Nova Scotia

I cannot thank you enough for everything you have done for this project, The Heart of Riverdale, and myself. You have been so patient, flexible, reliable and a powerhouse of knowledge. I am grateful to have had you to work with on this.

Jasmine Colomby, Digital Strategy Implementation Coordinator

The Heart of Riverdale Community Centre, Yukon

Briana brings uncommon skill and expertise to a wide range of marketing and digital assignments. She's sharp, always current, an empathetic coach and trainer, and a creative solver of her clients' marketing problems. Best of all she is a pleasure to work with.

Inga Petri

Strategic Moves Consulting, Whitehorse

As a small business owner, I felt completely overwhelmed by the possible avenues where my business could go. As a coach, Briana was able to not only act as a sounding board for me, but also as a trusted advisor. Briana has a gentle and empathetic approach, but one that is also data-driven, so I can feel confident in the decisions that I am making in my business.

Joel Schwartz

Music Producer, Toronto